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Rising urban artist Remers, one of the most authentic and dynamic voices of the new generation, kicks off a new chapter in his career by officially joining Sony Music Latin and White Lion Records. To celebrate this major milestone, he drops his latest single, “Pick Up,” a bold and flirtatious reggaeton track that showcases his signature style and unstoppable charisma.

“Pick Up”: Street Flow Meets Romance

“Pick Up” blends romantic vibes with street-ready energy, highlighting Remers’ confident delivery and signature tagline, La Ré Baby. The track captures the thrill of anticipation before a date, raw, real, and irresistibly catchy.

“It’s a dream come true to have the support of Sony and White Lion,” said Remers. “They understand my vision, and together we’ll take my music to the next level. Pick Up is just the beginning of everything that’s coming.”

Backed by Industry Powerhouses

The new partnership places Remers among an elite roster of Latin music talent.

Alex Gallardo, President of Sony Music U.S. Latin, shared:

“We’re proud to welcome Remers, an artist who represents the new generation of Puerto Rican talent. We’re thrilled to join him on this new journey.”

Elias de León, CEO of White Lion Records, the label behind some of reggaeton’s most iconic artists, added:

“Our mission has always been to support the new generation of urban artists, and Remers perfectly embodies that vision.”

Tuti Bou, VP of Sony Music Latin Puerto Rico, echoed the excitement:

“His authenticity and energy connect instantly with today’s generation. With this alliance, we’re confident his artistry will continue to reach new audiences worldwide.”

A New Era for Remers

With over 35 million Spotify streams and 821,000 monthly listeners, Remers is quickly cementing his place in Latin music’s future. “Pick Up” marks the start of a new creative phase that will expand his global presence through fresh music, dynamic visuals, and a powerful digital rollout.

From underground buzz to major-label spotlight, Remers proves he’s not “típico,” he’s La Ré Baby, and he’s just getting started.

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