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Hyundai’s new “No Inventes” campaign for the 2026 Kona

Hyundai’s “No Inventes” Campaign Turns Latino Culture Into the Centerpiece of the 2026 Kona Rollout

LaMezcla Staff

Automotive marketing campaigns targeting Latino audiences are nothing new, but Hyundai’s latest push for the 2026 Kona signals a noticeably […]

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Ana Mena announces exclusive global management deal with WK Entertainment

Ana Mena Enters New Global Era With WK Entertainment Management Deal

LaMezcla Staff

WK Entertainment has signed Spanish singer, songwriter, and actress Ana Mena to an exclusive global management agreement, positioning the multi-platinum […]

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Snow Tha Product portrait highlighting bilingual Latin hip-hop artist

How Snow Tha Product Built a Thriving Independent Music Career

LaMezcla Staff

Snow Tha Product’s Independent Era Is Redefining the Blueprint for Latin Hip-Hop Artists In an industry still largely driven by […]

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The Latin Hub Event Flyer 2026

Latin Music Hub Conference 2026 Brings Artists and Industry Leaders to Orlando

LaMezcla Staff

Latin Music Hub Conference Returns to Orlando With Bigger Vision, Global Ambition The Latin music industry is returning to Orlando […]

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Farruko poses with Oscar Paniagua and Walter Kolm after signing new co-management deal

Farruko Begins a New Chapter With WK Entertainment and Massivo Entertainment

LaMezcla Staff

Farruko Signs With WK Entertainment and Massivo Entertainment, Signaling a Global Reset for His Next Era Farruko has entered a […]

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J Balvin Jameson global ambassador campaign portrait

J Balvin Lands Major Global Deal with Jameson Irish Whiskey

LaMezcla Staff

Global spirits brand Jameson Irish Whiskey has officially tapped J Balvin as its newest global ambassador, marking another high-profile crossover between Latin music and […]

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UnitedMasters executives and Latin division leaders driving the company’s expansion in Latin urban music

UnitedMasters Builds Latin Urban Momentum With FloyyMenor, Nickoog CLK and a Growing Chilean Roster

LaMezcla Staff

How UnitedMasters Is Building a Latin Urban Pipeline Around Chile’s New Generation UnitedMasters is continuing to deepen its footprint in […]

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Feid announces new label Grabaciones Los Poderosos with Universal Music Latin

Feid Launches Grabaciones Los Poderosos, His Own Record Label With Universal Music Latin

LaMezcla Staff

Feid Launches New Label Grabaciones Los Poderosos With Universal Music Latin Colombian superstar Feid is entering a new chapter of his career […]

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CEO Fior Rivas of Dominique Hair Center Joins The PAG Effect Miami

mitchelle Cobb

Entrepreneurs from across the Caribbean and the United States are coming together for The PAG Effect Miami, an event dedicated […]

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The PAG Effect Miami Brings Entrepreneurs Together to Reveal the Truth About Success

mitchelle Cobb

Miami, FL – A powerful new entrepreneurial event is coming to Miami. The PAG Effect Miami will bring together business […]

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